About WOA
Doctors of Optometry Serving Wisconsin
The Wisconsin Optometric Association (WOA) is a nonprofit affiliation of licensed doctors of optometry and associated businesses dedicated to the preservation and enhancement of the vision welfare of the people of Wisconsin.
The WOA assists optometrists in the development and delivery of high quality, cost effective, state of the art eye care to the citizens of the Wisconsin
The WOA also maintains an affiliation with the American Optometric Association (AOA). The WOA accomplishes its goals through:
- Education and dissemination of information to its members, to private and public companies and organizations, and to the general public
- Organized governmental activity, legislation and regulation
- Mediation with consumer and public interest groups
- Providing collective benefits to its members
Approximately 650 doctors of optometry are currently members of the WOA, located in nearly every county in the state. All members must be licensed and certified to practice optometry by the state of Wisconsin.
The headquarters for the Wisconsin Optometric Association is in Madison, where a full-time staff occupies offices. The chief executives of the WOA are Dr. Charles B. Brownlow and Mr. Peter J. Theo.
Association personnel can be reached Monday through Friday from 8:30 a.m. to 5:00 p.m. Voice mail affords 24-hour access year round.
WOA official contact information is below:
6510 Grand Teton Plaza Suite 312
Madison, WI 53711
Phone: 608-824-2200
Toll free: 1-800-678-5357
Fax: 608-824-2205
E-mail the Executive Vice President
Additional Information

